CNN has reported that 28-year-old Jennifer Strange died during a contest at a radio station to win a Wii. Titled "Hold Your Wee for a Wii", the contest was to see who could drink the most water without having to pee. Strange, who was trying to win the Wii for her children, complained of a headache and left the contest. She was found dead in her home a few hours after the contest.
The cause of death was water intoxication, which Wikipedia says is "a potentially fatal disturbance in brain function that results when the normal balance of electrolytes in the body is pushed outside of safe limits by a very rapid intake of water."
This is a really, really sad story. Very bizarre, as well, I've never heard of water intoxication before. There's not much more I can say on the matter. My heart goes out to her family.
Thanks to Jase on Namco's official Tales series forum, for posting the original thread.